Going Out of Our Way to Find the Right People

The trend is really at companies going to where creative people are and gather.

As read in the new Google Blog:

“When we announced the opening of our engineering office in Zurich, a lot of Europeans seemed pleased about the possibility of working for Google without a commute to California. Zurich draws Italians, French, Swiss, Germans, and other Europeans, and is easier to reach from most parts of the continent than the Amphitheatre Parkway exit off highway 101.”

“Google benefits from a diversity of languages.”