Ogo for IM and Mail

Swisscom is the first european operator to launch a mobile device (named Ogo) that offers instant messanging (via MSN) and email capabilities. Ogo costs 49CHF for the device, then 19CHF/month for the services. Swisscom targets teens and “enfults/adulescents” (teens in theirs 20s and ealry 30s). Carsten Schloter, the ever-opptimisitc Swisscom CEO, envisions Ogo as an SMS killer. I might go down into history for that statement.

You mean I have one device to phone, sms, take pictures, listen to mp3s and FM radio and another one to handle my IM contact and mails? Plus chatting and writing mails need advanced keyboard capabilities that people will need to adapt (ever written a mail on a Blackberry and done IM on a PocketPC?). Adults like integration or at least smooth interoperability (geeks are ok with interoperability). Let’s see how teens accept multiple devices for multiple purposes… It might just work since it is not rare to see (pre-)teenagers moving around with their phone, digital camera, iPod and the occasional Nintendog.