Unubiquitous Mode

Via P&V, Marko Ahtisaari is the Director of Design Strategy at Nokia gave an interview to the Danish Design Centre. The main lines I take from this interview are that Nokia works on:

• “elegant” simplicity to hide the ever-growing complexity of hybrid product that mobile devices are now becoming. It is a major design challenge
• Bringing the sense of off and online. There is a need to retreat from the “always connected” mode. Designing a sometimes-off experience for an always-on world. How we tune out, and then tune back in?

I find funny that there we certainly be a need of an “unubiquitous mode” in the ubiquitous environments we are trying to create.