Augmented Reality Via Cellphones

With the emmergence of cameras embedded cellphones, augmented reality is democratizing. Michael Rohs from the Distributed Systems Group at the ETHZ presented us last Thursday his Entry Points into a Smart Campus Environment which is part of the ETH World initiative at ETH Zurich. In Rohs’ project, ETHOC bar codes are entry points that give the opportunity to interact with the virtual campus (ETH World) from the physical campus. Cellphones equipped with a camera and a visual code recognition software can decrypte the code. The ETHOC portal is used for the creation of virtual counterparts for printed material.

The same day, Dan Gillmor wrote on Real-World Hyperlinks Via Mobile Phone and mentionned Semacode another applicatio which creates a gate between the real world and virtual world of the Internet.